La Verbena 2025 Gets the Green Light

La Verbena Brings Bold Flavors and Big Energy to Ensenada

Ensenada is about to pop the cork on one of its most beloved harvest season traditions. La Verbena de Santo Tomás returns this Saturday, August 16, and it’s ready to prove that wine, art, and food can still throw a better party than Netflix.

This is the 33rd edition of the event, set in the heart of downtown at the Plaza Santo Tomás. Organized by the Fundación Elías Pando and the Centro Cultural Santo Tomás, it’s part of the Fiestas de la Vendimia—aka Ensenada’s annual excuse to celebrate wine like it’s an Olympic sport.

Why “La Verbena”?

The name comes from an old Spanish tradition where towns gathered at night for music, dancing, food, and drink. It also happens to be the name of a plant (Verbena officinalis) once used in folk celebrations. In other words, “verbena” is basically code for “let’s party, but classy.”

A Local Icon

Yes, it’s emblematic. La Verbena isn’t just another Vendimia event—it’s a love letter to Ensenada’s cultural and wine roots. It also puts the spotlight on Bodegas de Santo Tomás, the oldest winery in Baja California, founded in 1888. This year’s edition brings back the intimate, community vibe with a 150-pesos cover that includes tastings, a commemorative glass, and enough reasons to call a taxi.

Wine First, Beer… Maybe Later

Traditionally, it’s all about the wine—especially when you’re standing in the shadow of one of Mexico’s wine pioneers. This year, beer will also be available. We’re not saying you shouldn’t enjoy it, but if you’re here for hops, you might be missing the point. The focus is still on wine in all its forms: experimental blends, food pairings, and guided tastings.

What’s On the Menu?

Expect live music from electronic beats to Latin rhythms, performance art, grape stomping, and wine workshops. The Plaza’s restaurants will serve up local flavors, while pop-up kitchens and tasting bars keep your glass and plate full. Look for the “Cata y Coto” sessions at Bar Escala and bites from chefs working right in front of you.

Behind the Scenes at La Verbena
#Loic Barbara, the mastermind behind La Verbena’s cultural mix, promises a celebration with wine, flavor, and more dance moves than you expect.

Culture Meets Celebration

Art installations, creative markets, and kids’ activities make this a family-friendly affair. That said, don’t be surprised if you spend most of your time hopping between wine stands like a well-dressed scavenger hunter.

La Verbena runs from 1:00 PM to 1:00 AM, which means you have 12 solid hours to experience one of Ensenada’s most charming traditions. It’s not just a party—it’s a taste of the city’s history in every sip.

Bottom line: If you’ve never been, you’re overdue. And if you have, you already know this is the event where Ensenada shows off its true flavor—one pour at a time.

Claudia Agatón Makes History at the Grito

Historic First Woman Grito in Ensenada With Edith Márquez 

Ensenada’s about to swap its sandals for sombreros. This September 15, the city will celebrate Fiestas Patrias like never before — and make history in the process.

Mayor Claudia Agatón Muñiz will be the first woman in Ensenada’s history to lead the Grito de Independencia. About time, right? She’ll be up on the Playa Hermosa stage, ready to shout ¡Viva México! to thousands of locals, tourists, and anyone within earshot — probably including a few confused pelicans.

And because historic moments deserve a proper soundtrack, Mexican pop legend Edith Márquez will follow the patriotic yelling with a full-on concert. Bring tissues. She’s famous for songs that make you cry, sing, and question your last breakup — sometimes all at once.

What’s in Store Before the Grito

The fun starts at 7:00 PM. Playa Hermosa’s esplanade will turn into a giant, family-friendly block party. Expect tacos, tamales, pozole, churros, and that smell of grilled corn that makes you instantly hungrier than you thought possible. Drinks? Oh, plenty. From aguas frescas to Baja’s craft beers — and yes, the grown-up margaritas will be there too.

There will be live performances before the main act, because nothing says “We love you, Mexico” like dancing in the sand while holding a plate of street food.

The Moment Everyone’s Waiting For

At around 11:00 PM, lights dim, the crowd pushes forward, and Mayor Agatón grabs the microphone. Cue the bell ringing — the tradition that’s been part of the Grito since 1810. She’ll shout out the heroes of independence, and the crowd will shout back ¡Viva! after each name. By the time she yells ¡Viva México! the energy will be electric — and slightly sticky from all the cotton candy in the crowd.

Edith Márquez Lights Up Ensenada’s Fiestas Patrias
#Edith Márquez Lights Up Ensenada’s Fiestas Patrias

Then the stage belongs to Edith Márquez. Her set list will likely include Fue mi Error, Mi Fantasía, Entiende Que Ya, and Mírame. If you’re not singing along, don’t worry — the crowd will carry you.

Day Two: The Parade Showdown

On Monday, September 16, the party switches gears. The Plaza Cívica de la Patria will host the official ceremony marking 215 years since the start of Mexico’s independence movement. Then comes the Desfile Cívico Militar — part marching band, part military precision, part “wait, is that a horse in the middle of downtown?”

You’ll see school kids marching in perfectly imperfect lines, veterans in polished uniforms, and community groups waving flags like their lives depend on it. The parade route will snake through Ensenada’s main streets, so plan ahead if you want a good spot — or if you just want to avoid being stuck behind a drum line for an hour.

Why You Should Go

It’s not every year you get to see history, music, and churros in the same night. This is the first time a woman has ever led Ensenada’s Grito, and the first time Playa Hermosa hosts the city’s biggest patriotic bash. Plus, the weather in mid-September? Warm enough for sandals, cool enough to survive the crowd.

So, September 15 and 16 — two days of ¡Vivas!, music, and patriotic calories. We’ll see you there. And yes, you can bring your dancing shoes… but flip-flops work too.

Rosarito Brings the Opera Back to the Beach—Free for All

Rosarito’s seaside stage gets ready for its second grand operatic comeback—yes, with real high notes and no high drama.

If you’ve ever wanted to sip wine, watch the sun dip into the Pacific, and hear a soprano hit a note that could crack glass—this is your moment. Rosarito’s XIII Opera by the Sea is back for its second official Operatic Encounter, and it’s not your grandma’s opera night (though she’s totally invited).

From Street Corners to Sea Stages

Back in 2009, inspired by Tijuana’s “Ópera en la Calle,” a group of cultural movers and shakers brought the drama (the good kind) to the beach. Their goal? Take world-class opera out of the theater and into the heart of Baja—with ocean views and free admission.

#Flyer from 2016

For a few years, it became a local favorite. Then, after a break, the festival returned in 2023. This time, it wasn’t just about singing—it added workshops, lectures, and more ways to get the crowd involved.

What’s Happening This Year?

From August 9 to 15, Rosarito’s CEART will host the Second Operatic Encounter (ENOR). This means a full week of masterclasses, rehearsals, and musical happenings—all open to the public and completely free.

Moreover, the grand finale takes place on Saturday, August 16, from 3 PM to 9 PM at the Explanada de las Artes, an outdoor space just steps from the sea. Expect theatrical performances, powerful voices, and the best sunset backdrop on the coast.

Why Should You Go?

First off, it’s fun. This isn’t a black-tie event where clapping at the wrong time gets you the side-eye. Instead, think flip-flops, food trucks, and open-air arias.

Second, it brings the arts to everyone. Whether you’re an opera regular or have no clue what a mezzo-soprano is, there’s something for you here. Even kids get into it.

Plus, you’ll support local talent, meet artists from around Mexico, and enjoy Rosarito’s food scene in one go.

A Cultural Boost, Baja Style

Opera can sometimes feel distant, but this festival makes it approachable. During the week, performers offer workshops and Q&A sessions. As a result, you get to see how the magic happens—no ticket required.

This effort also boosts Rosarito’s profile as more than just a beach town. Thanks to events like this, it’s becoming a cultural destination too.

Know Before You Go

  • ENOR Events: August 9–15, 9 AM–6 PM
  • Location: CEART Playas de Rosarito
  • Final Performance: August 16, 3 PM–9 PM
  • Entry Fee: $0 pesos. Yep, free.
  • What to Bring: Curiosity, sunscreen, and maybe a chair.

Final Notes

Whether you’re an opera buff or just opera-curious, Opera by the Sea makes for a great day out. It’s free, it’s cultural, and it’s got wine. What else do you need?

Besides, where else can you hear Verdi while wearing sandals?

Listen to The Deep Dive, our new podcast with real news, sarcasm, and no bad news—unless it’s funny. Quick episodes made for multitasking. Subscribe now!

Turn Up the Fun: GGNorth Now Has a Podcast

Subscribe now to The Deep Dive podcast by GGNorth

Reading is great—until you’re flipping tortillas, walking the dog, or forgot your glasses again. So, we made listening an option.

Say hello to The Deep Dive, the new audio spin-off from Gringo Gazette North. It’s still us, just louder—and hands-free.

The brains behind it? Luisa Rosas-Hernández (yes, that Luisa—the one who writes all this) and Oliver Quintero, our publisher and chaos coordinator.

The subjects? Based on Luisa’s original articles, crafted into quick audio episodes with our signature style.

We kicked things off Tuesday with “Margaritas, Music & Mat Time: Ensenada’s 77th Party”. Missed it? Don’t worry—episode two just dropped. We keep things moving around here.

Now, you can stay informed without putting down your spatula or opening a laptop. Whether you’re on the road, cooking dinner, or pretending to be busy, we’ve got you covered.

Also, if a topic grabs your attention, you can find the full article on our website—or follow us on social media.

  • ✅ Real news
  • ✅ Sarcasm included
  • ✅ No bad news (unless it’s hilarious)

We made this for our loyal readers—and all the curious souls who found us while waiting at the DMV.

🎧 Click here to listen and subscribe before your margarita melts.

No Bad News. Unless It Matters. Or It’s Funny.

New U.S. Rule Could Cost Tourists $15,000

New U.S. Rule Could Cost Tourists $15,000

It’s official. The U.S. just rolled out a new rule that could make visiting a lot more expensive—for some people.

On August 5, the U.S. State Department published a temporary rule in the Federal Register. It’s called the Visa Bond Pilot Program, and it’s raising eyebrows (and a few credit limits).

What’s This Bond All About?

Starting August 20, travelers from certain countries may need to pay a refundable bond of $5,000, $10,000, or $15,000 USD to receive a tourist or business visa.

That’s right—before you even book a flight, you might be asked to front a five-figure security deposit.

According to the official document:

“Consular officers may require covered nonimmigrant visa applicants to post a bond of up to $15,000 as a condition of visa issuance, as determined by the consular officers.”

Federal Register, 90 FR 37378, August 5, 2025

This decision is final. You can’t appeal. However, if you exit the U.S. within the allowed time, you’ll get the bond back in full.

Who Has to Pay?

For now, the U.S. has not released a list of specific countries. Still, the rule lays out three red flags:

  • A high visa overstay rate
  • Poor identity verification systems
  • Citizenship-for-sale programs with no residency requirements

Because of that, media outlets are speculating that Haiti, Venezuela, Nigeria, Russia, and India are likely to be included.

Mexico is not on the list—at least not yet.

Why Baja Should Care

Even though Mexican nationals are not currently affected, the ripple effect across Baja is real.

First, many people living in Tijuana work in the U.S.—often without a legal visa or citizenship. If they ever lose their current documentation or try to re-enter legally, this new rule could shut the door.

Second, Baja is a gateway. Tourists from other countries often land in Tijuana or Mexicali before heading north. If they’re from a flagged country, they may cancel the trip altogether.

As a result, fewer visitors could mean fewer tacos ordered, fewer tours booked, and less money flowing through the local economy.

How Does It Work?

If you’re selected for the bond, you’ll pay through Pay.gov, a U.S. government platform. The funds are held in a Treasury account until your departure from the country.

Leave on time? You’ll get your full deposit back. Overstay your welcome? Say goodbye to your money.

Who’s Exempt?

Thankfully, not everyone has to pay. The rule includes automatic exemptions for:

  • Diplomats
  • Government-sponsored exchange students
  • Travelers with humanitarian needs

Additionally, consular officers may waive the bond in special cases—but don’t count on it.

To Our American Readers

Let’s not forget: this rule makes your U.S. citizenship more valuable than ever.

While others may need to hand over thousands just to visit, you can still cross the border with ease—no bonds, no fees, no headaches.

At the same time, this rule could make Baja quieter. Tourists from some regions might avoid traveling here, knowing they won’t be able to cross into the U.S. from Tijuana or Mexicali.

Final Word From GGNorth

This visa bond isn’t just about money. It’s about access, trust, and the ever-growing wall of red tape.

Although Mexico isn’t affected—for now—cross-border communities like Baja could still take the hit.

So, if you’ve got a U.S. passport, enjoy the freedom it brings. For many others, that freedom now comes with a pretty steep price tag.

Cheers from Above: The Margarita Crowd Gathers

Ensenada Toasts 77 Years of Margarita Magic

Ensenada celebrates 77 years of Mexico’s favorite cocktail—with yoga, music, and more margaritas than you can count

Kickoff Party at Bar Andaluz

Margarita Month starts with a bang this Wednesday, August 6. Head to the Bar Andaluz at the Riviera Cultural Center. The Patio Bugambilias will come alive with live music from Takón Machine at 8:00 PM. Margaritas will flow freely—and at promotional prices.

The evening blends two great things: summer heat and cold tequila. If that’s not a reason to celebrate, we don’t know what is.

77 Years of Margarita Magic

This year marks 77 years since someone (probably) mixed the first margarita in Ensenada. The city’s not letting the moment pass quietly.

According to Rosela Medina Lencioni, the idea is to reconnect people with local cultural spaces. And let’s be honest—if margaritas don’t bring people together, nothing will.

The Icon Itself: Born in Ensenada, Loved Worldwide
#Nothing says summer in Baja like a frosty margarita. This classic cocktail turns 77—and Ensenada’s throwing the ultimate birthday party.

Main Event: August 23

The Festival de la Margarita takes place on Saturday, August 23, from 2:00 PM to midnight. Over 4,000 attendees are expected.

There will be seven margarita bars from Bar Andaluz, plus food stalls, music, and a kids’ zone with a movie dome. Parents can sip while the kids chill.

A surprise headliner will close the night. No spoilers—but it’s someone worth staying up for.

Margaritas Meet Yoga

If you’re into wellness with a twist, mark your calendar for Friday, August 16.

Join a vinyasa yoga class at 11:30 AM in the Jardín Misional, led by Eglys Gómez. The fee is just 150 pesos—and yes, you get a margarita afterward.

Balance, anyone?

Learn to Shake It

That same day, the Margarita Workshop is back. You’ll learn the secrets behind the perfect cocktail.

There are two sessions: 4:00 PM and 5:00 PM, each limited to 20 people. The cost is 250 pesos and includes your drink and bragging rights.

How to Join the Fun

Reserve your spot by calling 646 176 4310 (8:00 AM to 4:00 PM) or messaging 646 189 2115 on WhatsApp. You can also register in person at the Riviera offices.

Whether you’re sipping, stretching, or shaking—Ensenada is ready to celebrate. Join the party, take the class, or just enjoy the vibe. Cheers to 77 years of margarita magic!

For the first time, Baja California’s top security leaders met at the FGR offices in Tijuana. The session was led by the state governor and featured commanders from the Navy, Army, and National Guard.

First Time for Everything: Tijuana FGR Hosts Security Meeting

In a first for Baja California, the federal prosecutor’s office (FGR) in Tijuana hosted the state’s top security meeting—yes, that meeting, the one with the governor and all the big brass in uniform.

It was the kind of gathering where suits, medals, and serious numbers meet. But this time, the mood was more “look what we’ve done” than “look what’s wrong.”

And honestly? The numbers speak for themselves.

Between January 1 and July 26 of this year, law enforcement agencies across Baja California carried out 1,530 court-approved searches, also known as cateos. That’s a 31% jump compared to the same timeframe in 2024. Not bad for a state that’s often in the headlines for the wrong reasons.

According to the Baja FGR, the spike in activity is thanks to stronger coordination between state and federal authorities. Less finger-pointing, more teamwork. And some of that work is paying off big.

A Bust in Mexicali That Hits Hard

One of the standout victories came from Mexicali, where officers working at the Cinta de Verificación Aduanal (basically the customs conveyor belt) seized 144 kilos of methamphetamine. That’s not a typo. One hundred and forty-four kilos. That’s more than most folks weigh after a full taco tour.

There was no dramatic chase or gunfight. Just sharp-eyed customs officers doing their job. Sometimes the quiet wins are the most impressive.

 A marine guards the iconic seafood market wall, hours after gunfire led to the discovery of over 300 kilos of cocaine on a nearby boat.
#Mercado Negro Backdrop Turns Crime Scene

Ensenada’s Cocaine Boat and a Not-So-Quiet Night

Then there’s Ensenada, where things got loud fast.

On July 28, reports of gunshots echoed near the iconic Mercado Negro. That’s not the kind of seafood special anyone wants. What followed was a coordinated response that led to the arrest of two suspects found transporting 307 kilos of cocaine aboard a small boat.

The federal report kept it simple, but local outlets like Hiptex confirmed that during the incident, a man was shot and killed, and another two people were injured. The drugs? Packed in colorful bricks, some even stamped with lucky sevens. Not subtle.

So while the market stayed open for business, the real action was happening just offshore—and it wasn’t about fresh tuna.

Aerial Sweeps Uproot More Than Weeds

Between June 11 and July 30, joint military and law enforcement flights covered a lot of ground. Literally. Their efforts led to the detection and destruction of 52 illegal drug plantations, covering a whopping 93,192 square meters.

To put that in perspective: that’s about 13 soccer fields’ worth of banned botanical ambition. No word yet on what was growing—probably not tomatoes—but let’s just say, Baja’s not exactly famous for its oregano exports.

Who Was in the Room?

This wasn’t your average PowerPoint-and-donuts meeting.

Present were the governor of Baja California, the state’s security secretary, the commander of the Second Naval Region, the commander of the Second Military Zone, and the state coordinator for the National Guard, along with representatives from every major law enforcement agency in Baja.

Everyone came armed with numbers—and not the scary kind. The kind that shows progress.

Security Wins Meet Trade Deadlines

Still, even as security ops ramp up, the U.S.–Mexico trade dynamic remains closely linked. On July 31, after a 45-minute phone call with Mexican President Claudia Sheinbaum, former U.S. President Donald Trump announced a 90‑day extension before new tariffs would take effect, delaying the planned 30% import duty set to begin August 1. During that time, existing charges—including a 25% fentanyl tariff, a 25% fee on cars, and 50% tariffs on steel, aluminum, and copper—would remain in place  . As noted in our previous note, even strong security gains may not sway broader trade policy decisions.

Family

Dreaming off the Grid A Family Takes the Leap, Part I of 2

June fog was just burning off the coast when I pulled into Tempest Traders just south of Rosarito. I’ve long been wanting to write about this family’s story as they are building a life off the grid. This idea has become a popular topic of late. Of course, here in Baja there are many original families who have been living for decades in the wilderness on ranchos with no conveniences. I’m thinking as I get out of the car that a lack of conveniences is not what you would call an American dream. In this age of instant living everything is within a touch of the finger tips. What would inspire a family to make this kind of move? Drew, Annel and Sasha Mattews greeted me with warm hugs and we took seats in the shade.

Drew started with, “We had no idea of moving to Baja, let alone living off grid. But something happened in 2016 and we just knew that we were going to make a move. Our dream had started out wanting to travel.” But on one of their visits to Annel’s parent’s home in Rosarito they were bitten by the Baja Bug. Sometimes it takes a while to realize it. They were doing quite well in North County San Diego. Annel and Drew’s Kitchen was a very popular place at the weekend Farmers Market. Drew had graduated from a culinary school in upstate New York and it aligned perfectly with Annel’s background as she came from the family’s restaurant business. Coming together they created a fresh farm to table menu, as well as a very successful catering business for outdoor events. Annel added about the leaving, “It was the toughest decision we ever made as a family. Drew quipped, “Friends and family were really concerned about our mental health.”

#Rainbow

It became clear they wanted a home outside of Rosarito. With no effort they found just the place in La Misión. It was perfect for continuing their culinary best. The couple created home delivery service to the communities. Later they opened a retreat center following the shamanic practice of the sweat lodge and the lovely Cacao ceremony. (link here). While inviting people into their retreat center a new dream arose to own land. Twelve acres in the pristine hills and a 1960 vintage travel trailer became their getaway place. Drew joked, “A tiny space and big land.” When they lost the lease on their home it forced them into looking at the idea of living permanently off the beaten path. Often times committing to one’s long held dreams comes with a period of sacrifice.

I asked, “What are the first most important things you had to focus on?” Drew nodded, “Water, power, and where the waste goes.” This is rarely considered when purchasing a home in an urban setting. We tend to take for granted that these very important things are provided. Annel giggles about the waste, “No one is interested in knowing where “it” goes.” We all laughed, and a lusty riff began amongst us adding jokes to where “it” went and what to do with “it.”  Yep, living off the grid means you have to be responsible for “it.”

The first need is water. Drew explained, “The camper has a water pump, shower and a hot water heater for a little comfort.” Water, the most important element in life is answered by the water trucks. Their water is hauled from a local well and fills the large storage tanks. Kumiai neighbors came to locate well sites on their property. Using willow branches for dousing they found several well drilling opportunities. Very good luck.

Editor’s Note: Martina is a freelance journalist and storyteller. She has been gathering stories of Baja California for nearly 40 years and has written many of them in her book, Dust in My Sandals, Tales from a Baja Traveler. See our ad and order now!

Cultural Complex Los Pinos

Free Baja Festival Brings Food and Dance to CDMX

A Weekend of Dance, Storytelling, and Smoke-Kissed Flavor

CDMX – August 2–3, 2025 — This weekend, Baja California is packing its books, spices, dancers, and legends—and heading straight to Mexico City with “Cocinas de humo”.

Baja California en Los Pinos” lands at the iconic Complejo Cultural Los Pinos, giving chilangos a taste of the state’s rich, spicy, colorful culture. From 10 a.m. to 5 p.m. both Saturday and Sunday, entry is free, and so are the vibes.

Part of the ongoing series “México en Los Pinos,” the event features a full lineup of music, theater, dance, traditional food, crafts, and family-friendly workshops. Basically, it’s a cultural road trip without the highway miles.

#Smoke Kitchens: Traditional Baja Cuisine

What’s Happening?

You’ll find everything from oral storytelling to rock-pop concerts, folk dance to mask-making workshops.

  • Lizeth Marcela will share Baja’s legends out loud. Expect mysterious whispers of the desert and tales from the borderlands.
  • Dancer Alejandro Chávez performs “Manuel,” a modern piece full of emotion and movement.
  • Rock-pop vibes arrive with Jesús Bautista and his show “Me verás subir.”
  • And for theater lovers? Minerva Velasco brings Frida Kahlo’s life to the stage in a solo monologue with heart and paintbrush.

Folkloric rhythms hit hard when dancers from the Escuela Nacional de Danza Folklórica light up the stage with calabaceado—a high-energy northern dance that’s part cowboy, part fiesta, all grit.

Books, Smoke, and Handmade Treasures

Not into the stage stuff? No problem. You can still soak up the essence of Baja.

The Nortestación collective is bringing a literary pop-up filled with independent publishers, book giveaways, and author meet-and-greets. Expect some Baja-flavored stories and maybe a free read or two.

Kids get their own fun too. There’s a mask-making workshop where they’ll create creatures and characters inspired by Baja’s cultural roots.

And for foodies? Oh yes—this is where Baja shows off.

The Cocinas de Humo (literally “smoke kitchens”) will fill the air with slow-cooked dishes straight from the ocean and desert. Traditional cooks from Baja are bringing their best firewood game: think grilled seafood, salsas with a bite, and maybe even a cactus surprise.

Meanwhile, artisans and producers will take over Plaza Jacarandas and El Tejabán de Cencalli to offer handcrafted textiles, carved wood, and local agro-products—aka stuff that smells, feels, and tastes like Baja.

If You Go

Here’s the full scoop on what you can experience this weekend in Los Pinos, Mexico City’s historic cultural center, as Baja takes over!
#Here’s the full scoop on what you can experience this weekend in Los Pinos, Mexico City’s historic cultural center, as Baja takes over!
  • 📍Location: Complejo Cultural Los Pinos Molino del Rey 252, Bosque de Chapultepec, CDMX
  • 🗓️ Dates: Saturday and Sunday, August 2–3
  • 🕙 Hours: 10:00 a.m. to 5:00 p.m.
  • 🎟️ Price: Free! Just bring curiosity (and maybe stretchy pants).

GGNorth Pro Tip:

If you’re from Baja and in Mexico City this weekend, you’ve got no excuse. And if you’ve never had Baja-style food cooked in real smoke by women who learned from their grandmas? This is your moment.

Los Pinos will smell like salt air and carne asada. Don’t say we didn’t warn you.

No Bad News. Just Good Culture.

Cedros Island Women Launch Eco-Friendly Fish Leather Line

Baja’s Bold New Fashion: Handbags Made from Fish Skin

From Sea Waste to Sustainable Style and Skincare

Isla de Cedros, Baja California – Who needs leather when you’ve got fish?

On this quiet Baja island, a group of resourceful women is turning fish skin and scales into something beautiful. Think handmade bags, bracelets, and belts. Now add natural collagen for glowing skin.

This isn’t just a hobby. It’s a full-on women-led movement supported by Baja California’s state government. With the help of SEPESCA BC, the Artesanas de Huamalhua are creating income, reducing waste, and building pride—one fish at a time.

How It All Started

It began with a workshop from CONANP, where the women learned leathercraft using fish skin. From there, SEPESCA BC stepped in, providing tools, supplies, and even building a workspace. That’s when the creativity kicked in.

Now, the women are working with curvina, jurel, cabrilla, even shark—when it’s in season and permitted. They handcraft wallets, earrings, belts, and bags. They even use the collagen in fish scales to make natural skincare products.

According to group leader Isbi Giezi Espinoza Arce, “We use what the blessed sea gives us. We make art from what others throw away.”

#From Sea to Style: Baja Women Craft Fish Leather Goods

Natural Collagen with a Baja Twist

Aging is natural, but collagen helps us age better. As the body slows collagen production with age, the women of Isla de Cedros offer a unique solution.

They now produce collagen extracted from fish scales, enriched with Omega 6. It’s great for:

  • Healthier skin
  • Joint and bone support
  • Stronger nails and hair

This eco-friendly collagen is made by hand and full of benefits. Bonus: it comes with a good story.

The Next Step: Selling Beyond the Island

So far, most of the products have stayed local. But the women want to reach more people. That means attending fairs, expos, and finding the right buyers.

Living on an island isn’t easy for business. Still, they’re determined to grow. With the right support, their craft could shine far beyond Cedros.

Meanwhile, SEPESCA is expanding the model to other communities. Women from the Cucapá tribe in Mexicali Valley have also started crafting fish leather. It’s the same idea: turn waste into beauty and tradition into income.

Why Fish Leather?

Fish leather is tough, flexible, and naturally patterned. Unlike cow leather, it comes from a source most people throw away. That makes it both eco-friendly and unique.

Globally, fish leather is gaining attention. In Costa Rica, Iceland, and now Mexico, women are leading the way in turning discarded scales into fashion.

The Artesanas de Huamalhua are now part of that global wave. But their style is all Baja—creative, coastal, and full of heart.

#Island Women Create Jewelry and Collagen from Fish Waste

Want to Support Them?

📲 Follow on Instagram: @artesanashuamalhua

💬 Connect with Isbi: facebook.com/izby.arcee

They’re local. They’re sustainable. And they’re turning fish into fashion—with style and purpose.

GGNorth Pro Tip

Fish scales may not sound glamorous—but they might just be the secret to your next favorite bag and your skincare routine.

No Bad News. Just Good Skin.