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Baja’s Big Water Fix Starts in Rosarito

𝐑𝐨𝐬𝐚𝐫𝐢𝐭𝐨’𝐬 𝐓𝐡𝐢𝐫𝐬𝐭 𝐌𝐢𝐠𝐡𝐭 𝐅𝐢𝐧𝐚𝐥𝐥𝐲 𝐄𝐧𝐝 (𝐉𝐮𝐬𝐭 𝐃𝐨𝐧’𝐭 𝐃𝐫𝐢𝐧𝐤 𝐈𝐭)

No more excuses. Baja is finally doing something about the water problem.

Governor Marina del Pilar signed the deal this week. CONAGUA’s director, Efraín Morales López, showed up too. Together, they greenlit the Rosarito Desalination Plant.

This time, the promise comes with muscle—12 billion pesos and the backing of President Claudia Sheinbaum.

<strong><em><br><strong>CONAGUAs Director Efraín Morales López and Governor Marina del Pilar</strong></em></strong>

The goal? Bring clean, reliable water to Tijuana and Rosarito, where people have been rationing buckets like it’s 1944.

The plant will sit on a 20-hectare plot in Playas de Rosarito, right next to the Presidente Juárez Thermoelectric Plant, operated by the CFE. Why there?

Simple—access to seawater, an existing discharge channel, and a steady energy supply. It’s also close to where the water’s actually needed. Smart, right?

It will use reverse osmosis to turn salty seawater into fresh agua. And because it’ll share infrastructure with the neighboring power plant, environmental impact should be minimal. That’s the plan, anyway.

<em>Proposed Rosarito Desalination Plant</em>

For years, locals asked, begged, and even protested. Now, leaders say this is the fix. Construction starts soon. If all goes well—and that’s a big “if”—families might actually enjoy full showers, not just polite rinses.

Meanwhile, the government calls it “historic.” We just hope it doesn’t turn into another expensive blueprint for the archives.

Stay tuned. We’ll keep you posted, especially if someone forgets to turn on the pump.

author avatar
Luisa Rosas-Hernández
Luisa Rosas-Hernández is a writer for the Gringo Gazette North, where she covers Baja’s wine scene, good eats, and public safety—with a healthy dose of wit and no bad news allowed. By day, she’s a health researcher recognized by Mexico’s National System of Researchers (SNI), and by night, she handles the Gazette’s finances and dabbles in social media—making sure the numbers add up and the posts pop. When she’s not chasing stories or crunching data, you’ll likely find her in the Valle enjoying a glass of red (or a crisp white with oysters)… for research purposes, of course.

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